Pressed And Released

When i was writing the press release I thought, “Who am I am writing this for and what is the points they want to pass along to their public?” We were told the newspaper didn’t care about helping the group make money and bring people to your event, so i found the hard part was having this story sell the newspaper but also be for the reader. Relay For Life can sell itself, so my job was to make it in the best light and attract people who would read this but not through guilt. I enjoyed the press release and I found it to be a good learning experience with my first attempt at a press release.

 

Andrew H.

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